Our first comprehensive communication campaign seeks to convey the explorer essence of the brand, under the creative concept "La vida es hoy" (Life is now).
This is how we present Santa Cruz Vida y Salud as an optimistic and adventurous personality that is reflected in all our pieces.
To complement the launch of "La Vida es Hoy" for the client Santa Cruz Vida y Salud, we decided to carry out a positioning campaign to publicize the personality of the brand, through a group of content creators who allowed us to accompany them on a trip this reinforcing our optimistic and adventurous communication.
This is how we present Santa Cruz Vida y Salud as an optimistic and adventurous personality that is reflected in all our pieces.
To complement the launch of "La Vida es Hoy" for the client Santa Cruz Vida y Salud, we decided to carry out a positioning campaign to publicize the personality of the brand, through a group of content creators who allowed us to accompany them on a trip this reinforcing our optimistic and adventurous communication.
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- BRAND:
- 123 asegúrate
- AGENCY:
- Athos
Michale
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- AGENCY:
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Samantha
- BRAND:
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- AGENCY:
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Isabella
- BRAND:
- 123 asegúrate
- AGENCY:
- Athos