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Best campaigns from Eastern Europe and Central Asia

Best ads from Eastern Europe & Central Asia Ads of the Month

1

BetClic - No Tax

BetClic has launched tax-free betting. So the time-travelling hero of this funny film spends his lives being harassed by evil tax-collectors, from the Middle Ages to the Wild West.

TitleNo Tax
Agency
Campaign No Tax
Advertiser BetClic
Brand BetClic
Date of First Broadcast/Publication 2024 / 3
Business Sector Online Gambling
Story The spots depict the protagonist's troubled relationship with tax collectors throughout history, while maintaining the brand's signature humour. The creators take viewers on a historical journey to the Roman Empire, the Middle Ages and a small town somewhere in the Wild West.
Philosophy The leading legal bookmaker Betclic launched a new image and product campaign. The brand is promoting a ground-breaking change in its offer: the Tax-Free Game, thanks to which each of the operator's players can win more. This is because the bookmaker covers the wagering tax.
Media Type Television
Length
Group Creative Director
Managing Partner
Chief Creative Officer
Managing Partner
Copywriter
Business Director
Art Director
Production Company
Assistant Director
Director of Photography (DOP)
Post Production
Sound Design Company
2

Porsche - Iga Świątek

The challenge of auto innovation is compared to the lightning-fast reflexes of Polish tennis star Iga Świątek in this stylish spot for the all-electric Porsche Macan.

TitleIga Świątek
Agency
Campaign Iga Świątek
Advertiser Porsche
Brand Porsche

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Actor / Celebrity ..a �....�tek Subscribers Only
Production Company P...ya F...s Subscribers Only
Director M...ał Mi....ski Subscribers Only
Director of Photography (DOP) M...ał E....rt Subscribers Only
Post Production J...e Subscribers Only
Editor K..a To......icz Subscribers Only
3

McCann Riga - Airplane Instructions

This unusual "breast safety" routine is inspired by the flight safety instructions at the beginning of a plane journey. Because, sadly, breast cancer is far more common than airline crashes.

TitleAirplane Instructions
Agency
Campaign For Your Breast Safety
Advertiser McCann Riga
Brand McCann Riga

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Web Film
Length
Creative Director S....ja P...na Subscribers Only
Director S....ja P...na Subscribers Only
Site Builder Mi.....re Subscribers Only
Creative Team R...�ns G....ko Subscribers Only
Strategist K...a Au.....lne Subscribers Only
Designer E...rs D...ts Subscribers Only
Project Manager R....�rs K....iņš Subscribers Only
Production Company .e S...t S....es Subscribers Only
Sound Design Company A....la Subscribers Only
4

Baueria - Save your Relationship

Get help with your home renovations, because research shows that attempting to go it alone could undermine the foundations of your relationship - and even cause it to crumble into divorce! The music and acting are solid, however.

TitleSave your Relationship
Agency
Campaign Save your Relationship
Advertiser Baueria
Brand Baueria

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Date of First Broadcast/Publication Subscribers Only
Product Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television
Length
Creative Director A..x St.....anu Subscribers Only
Copywriter J...b J...ca Subscribers Only
Account Manager T...�š �...mák Subscribers Only
Production K...NO Pr.....ion Subscribers Only
Producer M...k W....lm Subscribers Only
Art Director Z...a Go....vá Subscribers Only
Strategist J..a Ks.....ová Subscribers Only
Media Strategist D...d Š....čka Subscribers Only
Director J...b C...an Subscribers Only
Creative Director Alex Strimbeanu
Copywriter Jakub Jurica
Art Director Zlata Golecová
Strategy Jana Kseničová
Account Tomáš Čermák
Mediastrategist David Štefečka
Director Jakub Cheban
Production KIMONO Production
Producer Marek Wilhalm
5

McDrive, McDelivery - Kitchens on Vacation

Kiss goodbye to your kitchen! Thanks to McDrive and McDelivery, getting a meal is so easy that you can send your cooking appliances on vacation.

TitleKitchens on Vacation
Agency
Campaign Kitchens on Vacation
Advertiser McDonald's
Brand McDrive, McDelivery

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PostedMarch 2024
Business SectorSubscribers Only
Media Type Television
Length
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