| Title | GRANDMA |
| Agency | Republica Havas |
| Campaign | COMMON |
| Advertiser | BANZA |
| Brand | BANZA |
| Date of First Broadcast/Publication | 2022 / 9 |
| Business Sector | Banking & Financial Services, Investments, Stock Brokers |
| Tagline | COMMON |
| Story | Using a bit of humor, the campaign makes investing feel more attainable with the help of Banza. We used imagery that you’re used to seeing when you think about the stock market and then added characters who you typically wouldn’t imagine there. That literalness is what evokes simplicity and makes the message so clear |
| Philosophy | ANYONE CAN INVEST |
| Media Type | Magazine Custom Publishing |
| Market | Argentina |
| More Information | BANZA.COM.AR |
| Chief Creative Officer | Tony Waissmann |
| Creative Director | Martín Stuart |
| Photographer | Ale Burset |
| Marketing Manager | Malena Martin |
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