My Latest Work
SEE ALL WORKBlast To The Past
Lights On
Meltdown
Switch TV - Making of video
About me
This profile was created because Shahir Zag has been referenced on AdForum.
It's my profile and I want to edit it.Skills
- Creative Strategy
- Creative Direction
- Outdoor Advertising
- Art Direction
- Integrated Marketing
- Advertising
- Corporate Branding
- Brand Development
- Online Advertising
- Brochures
- Interactive Advertising
- Digital Strategy
- Digital Marketing
- Corporate Identity
- Marketing Communications
- Copywriting
- Concept Development
- Graphic Design
- Typography
- Digital Media
- Brand Architecture
- Logo Design
- Direct Marketing
- Brand Management
- Interactive Marketing
- Brand Awareness
Sector Experience
- Other Online Services
- Cinema Production
- Telecommunications Services
- Retail, Distribution & Restaurants
- Soups, Stuffing, Cooked Sauces
- Racial/Ethnic/Minority/Disability Awareness
- Soft Drinks, Tonics
- Beverages
- Cars
- Apparel & Accessories Stores
- Media, Publishing & Production
- Clothing
- Charities, Foundations, Volunteers
- Department Stores, Supermarkets
- Colleges, Universities & Education Centers
- Washing Machines, Refrigerators & Other Large Apppliances
- Health & Pharmaceutical Products
- Toiletries
- Full Size & DeLuxe Cars
- Anti-Domestic Violence, Sexual Abuse
- Video Games/Consoles
- Mobile Telephones & tablets
- Stationery & Office Supplies
Awards
- 2023 Dubai Lynx International Festival of Creativity
- 2021 Dubai Lynx International Festival of Creativity
- 2020 The Loeries
- 2020 MAD STARS
- 2019 The Loeries
- 2019 Dubai Lynx International Festival of Creativity
- 2018 Dubai Lynx International Festival of Creativity
- 2016 Dubai Lynx International Festival of Creativity
- 2015 Dubai Lynx International Festival of Creativity
- 2015 LIA
- 2015 ANDY Awards
- 2014 The One Show
- 2014 Cannes Lions International Festival of Creativity
- 2014 ANDY Awards
- 2013 Dubai Lynx International Festival of Creativity
- 2013 ANDY Awards
- 2013 Cannes Lions International Festival of Creativity
- 2013 The Loeries
- 2013 ADFEST
- 2013 CLIO Awards
- 2013 The New York Festivals Advertising Awards
- 2013 Mena Cristal Awards
- 2013 Epica Awards
- 2013 LIA
- 2013 The One Show
- 2012 Cannes Lions International Festival of Creativity
- 2012 Mena Cristal Awards
- 2012 Dubai Lynx International Festival of Creativity
- 2012 Epica Awards
- 2012 LIA
- 2011 Dubai Lynx International Festival of Creativity
- 2011 LIA
- 2011 Epica Awards
- 2011 CLIO Awards
- 2011 The New York Festivals Advertising Awards
- 2011 Mena Cristal Awards
- 2011 Cannes Lions International Festival of Creativity
- 2011 ACT Responsible Tributes
- 2010 ACT Responsible Tributes
- 2010 Cannes Lions International Festival of Creativity
- 2010 Dubai Lynx International Festival of Creativity
- 2010 The Loeries
My Work
SEE ALL WORKCouch
- BRAND:
- Harvey Nichols Dubai
- AGENCY:
- Science & Sunshine
Pile
- BRAND:
- Harvey Nichols Dubai
- AGENCY:
- Science & Sunshine
Gardena smart system
- BRAND:
- gardena
- AGENCY:
- MITRA FILM
10 Hot Labels
- BRAND:
- American Garden Habanero Sauce
- AGENCY:
- Y&R Dubai
Hannah
- BRAND:
- UNHCR
- AGENCY:
- New Moment
Hello Happiness Phone Booth
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Football Never Forgets - Saudi Arabia
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Positions
Creative Partner
Science & Sunshine
April 2016 - Present (8 years 1 month)
Director
MAGIC GRITS FILMS
June 2015 - Present (8 years 11 months)
Chief Creative Officer
Y&R MENA
March 2010 - June 2015 (5 years 3 months)
Executive Creative Director
Dubai Media City, United Arab Emirates
July 2006 - March 2010 (3 years 8 months)
Hello Happiness Phone Booth
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Hello Happiness
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Creative Group Head / Creative Director
Dubai Media City, United Arab Emirates
July 1997 - July 2006 (9 years)
Hello Happiness Phone Booth
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Hello Happiness
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Senior Copywriter
Lowe Enterprise Bombay
July 1994 - July 1997 (3 years)
Copywriter
Ambience FCB
January 1994 - July 1994 (6 months)
Copywriter
Forefront Advertising
October 1993 - December 1993 (2 months)
Gardena smart system
- BRAND:
- gardena
- AGENCY:
- MITRA FILM
Creative Director
Team / Y&R Dubai
Dubai, United Arab Emirates
10 Hot Labels
- BRAND:
- American Garden Habanero Sauce
- AGENCY:
- Y&R Dubai
Football Never Forgets - Saudi Arabia
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Street Rules - Jordan
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
The Tigers of Palestine
- BRAND:
- 46664/Coca-Cola
- AGENCY:
- Y&R Dubai
Dhab Lizard
- BRAND:
- Land Rover
- AGENCY:
- Y&R Dubai
Fruit Bat
- BRAND:
- Land Rover
- AGENCY:
- Y&R Dubai
Stir Fried Sago Worms
- BRAND:
- Land Rover
- AGENCY:
- Y&R Dubai
Toasted Goliath Tarantula
- BRAND:
- Land Rover
- AGENCY:
- Y&R Dubai
Stewed Wildebeest Eyeballs
- BRAND:
- Land Rover
- AGENCY:
- Y&R Dubai
Personal Extinction Prevention Book
- BRAND:
- Land Rover
- AGENCY:
- Y&R Dubai
Pelicans
- BRAND:
- Harvey Nichols
- AGENCY:
- Y&R Dubai
Staircase
- BRAND:
- Harvey Nichols
- AGENCY:
- Y&R Dubai
Corridor
- BRAND:
- Harvey Nichols
- AGENCY:
- Y&R Dubai
Edible Desert Survival Guide
- BRAND:
- Land Rover
- AGENCY:
- Y&R Dubai
Volcano
- BRAND:
- Red Cross Lebanon
- AGENCY:
- Y&R Dubai
Flood
- BRAND:
- Red Cross Lebanon
- AGENCY:
- Y&R Dubai
- 2015 LIA
- 2015 ANDY Awards
- 2014 The One Show
- 2014 ANDY Awards
- 2013 Dubai Lynx International Festival of Creativity
- 2013 ANDY Awards
- 2013 Cannes Lions International Festival of Creativity
- 2013 The Loeries
- 2013 CLIO Awards
- 2013 The New York Festivals Advertising Awards
- 2013 Epica Awards
- 2013 Mena Cristal Awards
- 2013 LIA
- 2013 The One Show
- 2013 ADFEST
- 2012 Cannes Lions International Festival of Creativity
- 2012 Mena Cristal Awards
- 2012 Dubai Lynx International Festival of Creativity
- 2012 Epica Awards
- 2012 LIA
- 2011 Dubai Lynx International Festival of Creativity
- 2011 LIA
- 2011 Epica Awards
- 2011 CLIO Awards
- 2011 The New York Festivals Advertising Awards
- 2011 Mena Cristal Awards
- 2011 Cannes Lions International Festival of Creativity
- 2011 ACT Responsible Tributes
- 2010 ACT Responsible Tributes
- 2010 Cannes Lions International Festival of Creativity
- 2010 Dubai Lynx International Festival of Creativity
- 2010 The Loeries