TOP5
TOP
5
Best marketing campaigns globally
The best ads and advertising campaigns of the week worldwide.

The week's Top5 marketing campaigns : Mar 4, 2024

1

McVitie's - True Originals BTS

TBWA\London gives an exclusive (and humorous) look behind the scenes at the filming of McVitie's True Originals campaign, complete with Elvi and a goat in a football shirt!

TitleTrue Originals BTS
Agency
Campaign True Originals
Advertiser McVitie’s
Brand McVitie's

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PostedFebruary 2024
Business SectorSubscribers Only
Media Type Web Film
Length
Production
Media Agency .G ..D Subscribers Only
Creative Team G...ge ..w Subscribers Only
Executive Creative Director P..l J...an Subscribers Only
Creative Team S...e F...es Subscribers Only
Creative Team ..n B....er Subscribers Only
Sound ..n G...in Subscribers Only
Grade Jea......ent S...et Subscribers Only
Chief Creative Officer A..y ..x Subscribers Only
President/CEO L....sa V...e Subscribers Only
Creative Team J...ny R....en Subscribers Only
Editor T...as Gro......ter Subscribers Only
Director ..m P....ng Subscribers Only
Chief Creative Officer P..e K...ry Subscribers Only
Hair L...se M....ws Subscribers Only
Wardrobe Stylist G..b I....ov Subscribers Only
Wardrobe Stylist J...a Vo....ic Subscribers Only
Post ..e M..l P...s Subscribers Only
2

Kia EV9 - The Impossible Sunlight

"The Impossible Sunlight" is an innovative art installation powered by the Kia EV9’s Vehicle-2-Load technology, set up in northern Europe. The installation mimics sunlight during dark winter months to help combat health issues linked to lack of sunlight.

TitleThe Impossible Sunlight
Agency
Campaign The Impossible Sunlight
Advertiser Kia Motors
Brand Kia EV9

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
PhilosophySubscribers Only
Media Type Case Study
Length
SoundtrackSubscribers Only
Advertising Manager D...d H....rt Subscribers Only
Advertising Manager Be....ct Abr......erg Subscribers Only
Advertising Manager Ch.....ane F...ch Subscribers Only
Advertising Manager J....ho Di.....ce Subscribers Only
Advertising Manager Ru....ra I....cu Subscribers Only
Chief Creative Officer G....el M...ar Subscribers Only
Executive Creative Director R....do W...f Subscribers Only
Head of Account Management A....ia B....ni Subscribers Only
Creative Director J..e A....do Subscribers Only
Creative Director Se.....an P...is Subscribers Only
Art Director M...el Ar.....ros P...as Subscribers Only
Copywriter Gi....na R....ro P....ra Subscribers Only
Copywriter J..�o ..z Subscribers Only
Editor & Motion Designer C...os S...rez Subscribers Only
Account Manager T...is ..m Subscribers Only
Junior Account Manager N...a ..i Ber........iter Subscribers Only
Strategy Director J..n Ba.....in Subscribers Only
Strategic Planner O...e B...fa Subscribers Only
Social Media Lead Be....in W..h Subscribers Only
Head of Production F...an B..z Subscribers Only
Senior Producer M....el E...es Subscribers Only
Senior Producer Content H...es An....en Subscribers Only
Production Company T..i &...; T..n Subscribers Only
Director T...as B...er Subscribers Only
Director S....en T..n Subscribers Only
Director of Photography (DOP) R...rt W..g Subscribers Only
Director of Photography (DOP) N...is N...n Subscribers Only
Editor T...as B...er Subscribers Only
Post-production Producer J...in S...rf Subscribers Only
Post Production S....en T..n Subscribers Only
Sound D....se Subscribers Only
Photographer J..�o ..z Subscribers Only
Creator & Service Production Digital Creator N...is N...n Subscribers Only
Production Service Company F..m .n N...ay Subscribers Only
Light Installation V..d .S Subscribers Only
3

Artotel - Rockstar Status

Arthotel Wanderlust bucks the trend of bland guest benefits in a sensational way. Join the hotel's Wanderlust Program and behave like a true rockstar doing absolutely anything you want!

TitleRockstar Status
Agency
Campaign Rockstar Status
Advertiser Artotel Group
Brand Artotel

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television
Length
4

Cadbury - Proposed

Cadbury's Worldwide Hide Easter egg hunt is back for its fourth year! The brand's new campaign highlights the meaningful memories between hiders and seekers by sharing real-life clues left by past participants. OOH, radio and social activation.

TitleProposed
Agency
Campaign Cadbury Worldwide Hide
Advertiser Cadbury
Brand Cadbury

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Media Type Outdoor/Out of Home
5

Deep Eddy Vodka - Fun in a Bottle

Awash with bright color and creativity, Deep Eddy Vodka expresses the brand's fun positioning through miniatures in its bottles! Creative from McGarrah Jessee in Austin, TX.

TitleFun in a Bottle
Agency
Campaign Fun in a Bottle
Advertiser Heaven Hill Distilleries
Brand Deep Eddy Vodka

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Be inspired by the best creative work from around the world.

PostedFebruary 2024
Business SectorSubscribers Only
Media Type Television
Length
Chief Creative Officer ..m R..n Subscribers Only
Creative Director, Design H...rd S...s Subscribers Only
Executive Producer L...a B...no Subscribers Only
Strategy Director .J H....ox Subscribers Only
Group Brand Director L...en H....rn Subscribers Only
Brand Director B...ke J...on Subscribers Only
Project Manager J..h D...rd Subscribers Only
Executive Producer P...r Wi....ms Subscribers Only
Executive Producer K..p N...an Subscribers Only
Executive Producer .C N...an Subscribers Only
Producer E...y We.....in Subscribers Only
Editorial E....ar Subscribers Only
Executive Producer P...be C..e Subscribers Only
Post Production ..t H....an Subscribers Only
VFX Producer Ma....te A...i Subscribers Only
Audio L..e S....os Subscribers Only
Executive Producer S...e B....an Subscribers Only
Producer C...ie Un.....od Subscribers Only
Assistant Mixer K....ia B....tt Subscribers Only
Production Dr.....at Subscribers Only
Director J....ca B...on Subscribers Only
Associate Producer A...u M....so Subscribers Only
Post Production As....ly Subscribers Only
Assistant Editor C....ie S...s Subscribers Only
Assistant Editor J..�l D....do Subscribers Only
Colorization As....ly Subscribers Only
Color Producer Ve....ca W..b Subscribers Only
Color Assist J..e F..t Subscribers Only
Special Effects / VFX As....ly Subscribers Only
VFX Lead ..l W...on Subscribers Only
VFX Artist J..f K..e Subscribers Only
VFX Artist Y...an Y..n Subscribers Only
VFX Artist R..n R....di Subscribers Only
Sr. Copywriter B...on S....dt Subscribers Only
Sr. Art Director ..n E...s Subscribers Only
Sr. Producer ..n B..s Subscribers Only
Sr. Strategy Me....th M....ul Subscribers Only
Editor R...er Subscribers Only
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