| Title | Haaland x Clash of Clans |
| Agency | DAVID New York |
| Campaign | Haaland x Clash of Clans |
| Advertiser | Supercell |
| Brand | Clash of Clans |
| Date of First Broadcast/Publication | 2024 / 5 |
| Business Sector | Video Games/Consoles |
| Philosophy | Football superstar Erling Haaland is set to become a video game character as part of a new partnership with mobile game* Clash of Clans. The partnership will see the Norwegian forward become the famous ‘Barbarian King’ character as part of an epic, football-themed seasonal game event. It’s the first time a character based on a real person has been added to the popular game, which has been downloaded over two billion times. Fans will be able to play as Haaland in Clash of Clans from Wednesday May 1st and enjoy a host of football-themed features appearing in the game throughout the month, including special troop characters and medal events. As an additional fun challenge, fans will also have the chance to defeat Haaland’s in-game village. Haaland is known around the world for his football skills - but he also knows a thing or two about video games. Haaland is a long-time fan of Clash of Clans, building an impressive in-game village that he’s defended from rival clans. It’s his love of Clash of Clans that prompted him to partner with the game. Clash of Clans and Haaland are launching the new partnership with an epic movie-style trailer, complete with custom Haaland soundtrack. The trailer sees real-life Haaland encounter characters from the game before being transported into the animated world of Clash of Clans. Visitors to the App Store will see exclusive reveals of Haaland’s role in the game and additional details of rewards and events taking place. |
| Media Type | Web Film |
| Length | |
| Music | Butter Music & Sound |
| Advertising Manager | Fernanda Romano |
| Advertising Manager | Iwo Zakowski |
| Advertising Manager | Anna Bouveng |
| Advertising Manager | David Edwards |
| Advertising Manager | Yuri Yoshimura |
| Advertising Manager | Ana Martins |
| Advertising Manager | Jonathan Howard |
| Advertising Manager | Kasim Zorlu |
| Advertising Manager | Adam Massey |
| Advertising Manager | Peter McLaughlin |
| Global Chief Creative Officer / Partner | Pancho Cassis |
| Globall Chief Operating Officer (COO) | Sylvia Panico |
| Managing Director | Luiza Prata Carvalho |
| Chief Creative Officer | André Toledo |
| Creative Director | Linus Oura |
| Creative Director | Sébastien Rouvière |
| Creative Director | Pedro Sattin |
| Associate Creative Director | Guillherme Pinheiro |
| Global Strategy Officer | Paula Vampre |
| Group Strategy Director | James Mitchell |
| Strategist | Brooklyn Carey |
| Group Account Director | Brett Niebling |
| Account Supervisor | Irene León |
| Head of Production | Brenda Morrison Fell |
| Executive Agency Producer | Natasha Louckevitch |
| Associate Producer | Sophie Freid |
| Director of Business Affairs | Barbara Karalis |
| Business Affairs Manager | Catalina Peña |
| Global PR Director | Sandra Azedo |
| Animation | Axis Studios |
| Executive Producer | Nicole Duncan |
| Executive Producer | Chris Wenting |
| Director | Olly Reid |
| Producer | Olga Kotas |
| Producer | Magdalena Grzesz |
| Live Action Producer | Carys Evans |
| CG Supervisor | John Huikku |
| Production Art Director | Mateusz Mizak |
| Production Manager | Ariadna Roa Salazar |
| Production Coordinator | Nico Amalfitano |
| Production Coordinator | Marie Ravoavison |
| Production Assistant | Emma Douglas |
| Storyboard | Paul Coulthard |
| Color Script Artist | Misha Oplev |
| Color Script Artist | Garet Hector |
| Environment Concept | Yannick Kawan |
| FX Concepts | Charles Downman |
| Lead layout Artist | Summer Kou |
| Actor / Celebrity | Erling Haaland |
| Layout Artist | Daphne Chabrier |
| Layout Artist | Daniel Volosozhar |
| Layout Artist | Jimmy Farrington |
| Lead Character Artist | Ekaterina Pushkarova |
| Character Artist | Carl Forsberg |
| Character Artist | Marceli Guziewicz |
| Character Artist | Carlo Kasongo |
| Blendshape Artist | Eilidh Brown |
| Lead Environment Artist | Jessica Cheung |
| Environment Artist | Alec Walker |
| Environment Artist | Josef Bsharah |
| Environment Artist | Daniel Mille |
| Environment Artist | Kazuya Tachibana |
| Environment Artist | Michael Hoft |
| Props | Alex Williams |
| Lead Rigging TD | Tiago Beijoco |
| Rigging TD | Louise Masse |
| Rigging TD | Ryan Federman |
| Rigging TD | Fiona Lynch |
| Rigging TD | Eilidh Brown |
| Lead CFX Artist | Coline Della Siega |
| CFX Artist | Andrew Cook |
| CFX Artist | David Graham |
| CFX Artist | Will Pryor |
| Animation Lead | Jose Domato Pedreira |
| Animation | Roy Margalit |
| Animation | Claudia Taylor-Smith |
| Animation | Quentin Retif |
| Animation | Amaury Bretnacher |
| Animation | Pamela Rivera Badillo |
| Animation | Andrea Delfino |
| Animation | Saumya Goyal |
| Animation | Michel De Silva |
| Animation | Perrine Phelizon |
| Lead FX Artist | Spike Meesters |
| FX Artist | Arthur Muller |
| FX Artist | Gerard Garcia |
| FX Artist | Kristina Vajdova |
| FX Artist | Henri Morain |
| FX Artist | Erik Campeaux |
| FX Artist | Santiago Cabrera |
| FX Artist | Silvia Pascual |
| DMP Artist | Surendra Rajawat |
| Lead Lighting Artist | Daniel McCance |
| Lighting and Compositing Artist | Nick Knapp |
| Lighting and Compositing Artist | Laura Gerlier |
| Lighting and Compositing Artist | Patrick Topf |
| Grade | Cameron Mitchell |
| Lighting TD/Sweatbox-Tech renders | Marjorie Dutriaux |
| Head of Editorial | Louise McGregor |
| Editor | Emma Nathan |
| Assistant Editor | Lea Gudelj |
| Assistant Editor | Duncan Formosa |
| Project TD | Parag Gupta |
| Render Support | Chloe Campbell |
| Render Support | Sandra Kimm |
| Creative Supervisor | Simon Carr |
| VFX Executive Producer | Nicolas Drew |
| VFX Producer | Jessica Phillips |
| VFX Supervisor | Julian Martin-Samos |
| Asset Supervisor | Jeremy Berruel |
| Matchmove Supervisor | James Sellers |
| Comp Supervisor | Simon-Pierre Puech |
| 3D Generalist | Adam White |
| Head of Editorial | Colette Nunes |
| Pipeline Supervisor | Alexandre Pavot |
| Render Support Manager | Andrew Clunes |
| Music Chief Creative Officer | Andrew Sherman |
| Music Executive Creative Director | Dan Zank |
| Executive Music Producer | Renee Masse |
| Composer/Arranger | Coke Youngblood |
| Music Producer | Warren Wolfe |
| Music Coordinator | Anneliese Daley |
| Audio Post Production | Mr. Bronx Audio |
| Sound Design and Mix | Geoff Strasser |
| Audio Post Creative Director | Dave Wolfe |
| Sound Producer | Maggie Norsworthy |
| Executive Producer | Tom Gent |
| Producer | Emily Mules |
| BTS Producer | Grant Mulligan |
| Production Manager | Lyndsey Shingler |
| Production Manager | Jamie Tarr |
| Production Assistant | Megan Markley |
| Location Manager | Bruce Gill |
| Location Assistant | Benjamin Fletcher |
| Location Assistant | Katie Dixson |
| 1st AD | Terry McShane |
| Runner | Lewis Brindle |
| Runner | Chelsea Cowper |
| Director of Photography (DOP) | Jack Maddison |
| 1st AC | Alex Coleborn |
| 2nd AC | Jessica Gowing |
| 2nd AC | Georgie Brown |
| Camera Trainee | Charlie Travers |
| Camera Trainee | Henry Home |
| DIT | Dylan Evans |
| Playback Op | Duncan Lees |
| Playback Op | Lewis Evers |
| Gaffer | Max Hodgkinson |
| Spark | Matt Golding |
| Spark | Matt Jas |
| Rigging | Leon Lord |
| Lidar Capture Specialist | Ross Martin |
| Steadicam | Gary Kent |
| Sound Recordist | Matt Sharp |
| Production Designer | Anastasia Mcgarel |
| Art Assistant | Sophie Knapper |
| Art Assistant | Tim Mileusnic |
| Art Assistant | Jaydon Rowbottom |
| Art Assistant | Rob Pert |
| Make-Up Artist | Louise Meadows |
| Body Double Barber | Richard Calame |
| Stylist | Natalie Armin |
| Runner | Felicity Davies |
| Runner | Will Carlisle |
| BTS | Rauri Cantelo |
| Still photographer | Madeleine Penfold |
| Photography Assistant | Amin Musa |
| Digi Assistant | Jack Gibson |
| Talent Chef | Mark Bywater |
| Talent Driver | Jon Meadows |
| Choreography | Bohdan Pylypchuk |
| Body Double | Ben Fitchett |
| Live action Executive Producer | Tom Gent |
| Live Action Director | David Lieb |
| Live action Producer | Jordi Estape |
| Production Service Company | Monky Productions |
| Line Producer | Harvard Schei |
| Production Manager | Nil Borg |
| 1st AD | Wessel Waal |
| 1st AC | Kristoffer Aamot |
| 1st AC | Lisa Wiik |
| 2nd AC/VTR | Emilie Solberg |
| DIT | Ole Jorgen Trooen |
| Gaffer | Jan Vidar Eriksen |
| Sound Technician | Danny Young |
| Photography Assistant | Torgeir Rorvik |
| Digitech | Oktawian Gornic |
| Props Master | Simen Fornes |
| Props Assistant | Carl A. Thiis Evensen |
| Painter | Rob Billington |
| H&M | Jeanette Gjerde Olsen |
| Wardrobe / Stylist | Caroline Saetre |
| Digital Artist | Ricardo Moreira |