Philyp Caneva
Creative Director at Ogilvy Peru
Lima, Peru
TitleChronos Operation
Agency
Campaign Huawei Mate 10 - Artificial Intelligence NOW
Advertiser Huawei Technologies Co., Ltd.
Brand Huawei Mate 10
Date of First Broadcast/Publication 2017 / 11
Business Sector Mobile Telephones & tablets
Tagline Artificial Intelligence Now
Story We create a short film of science fiction to launch the Huawei Mate 10 PRO.
Philosophy Ciencia sin ficción / Science without fiction
Problem To demostrate and explain the power of the Artificial Intelligence of the Huawei Mate 10, we create a 2 short film of science fiction with one of the most famous actor in Perú.
Media Type Branded Content
Length
General Creative Director
Creative Director/ art director
Creative Director, Copywriter
Creative / Designer
Creative / Designer
Account Management
Chief Digital Officer
Marketing Manager

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