Title | Ride The Arches (Board) |
Agency | Leo Burnett Group Manila |
Campaign | Ride The Arches |
Advertiser | McDonald's |
Brand | McDonald's |
Date of First Broadcast/Publication | 2023 |
Business Sector | Restaurants & Fast Food |
Media Type | Case Study |
Chief Creative Officer, Copywriter | Raoul Panes |
Executive Creative Director, Copywriter | Kat Gomez-Limchoc |
Creative Director, Copywriter | Jonah Brocka |
Art Director | Keith Comez |
Art Director | Dhalaine Bautista |
Head of Art, Art Director | Carl Urgino |
Head of Creative Excellence | Jason Williams |
Regional Chief Creative Officer | Natalie Lam |
Account Management | Judy Medina |
Account Management | Earl Dorado |
Account Management | Florence Estor |
Account Management | Ricky Santiago |
PR Lead | Carol Battad |
PR Agency | MSL Philippines |
Public Relations | Marco Sindiong |
Public Relations | Lendl Fabella |
Regional PR Lead | Barbara Messer |
Regional Lead | Anna Tomasetti |
Producer | Miele Dungo |
Advertising Manager | Margot Torres |
Advertising Manager | Adi Hernandez |
Advertising Manager | Denise Barrameda |