Title | This is us. |
Agency | Wieden + Kennedy Amsterdam |
Campaign | This is us. |
Advertiser | Nike |
Brand | Nike Women |
Date of First Broadcast/Publication | 2017 / 3 |
Business Sector | Apparel, Fashion & Footwear |
Story | While women around the world often feel constrained by traditional gender roles, female athletes in Turkey are staying true to themselves and are committed to pursuing their love for sport and fitness, regardless of societal constraints. Shot on a series of cleverly transitioning sets, the 60-second ‘This is us’ film celebrates the stories of elite and everyday athletes from across Turkey to encourage women to push beyond personal barriers and the limitations others may place on them. |
Media Type | Television |
Length | |
Market | United Kingdom |
Executive Creative Director | Eric Quennoy |
Executive Creative Director | Mark Bernath |
Producer | Cathy Hood |
Head of Broadcast Production | Joe Togneri |
Executive Producer | Matthew Fone |
Director | David Wilson |
Copywriter | Evgeny Primachenko |
Group Account Director | Kathryn Addo |
Head Of Planning | Martin Weigel |
Designer | Joe Burrin |
Art Production Director | Maud Klarenbeek |
Art Producer | Stacey Prudden |
Art Director | Vasco Vicente |
Broadcast Producer | Karen Whitehouse |
Studio Artist | Noa Redero |
Director of Photography (DOP) | Benoit Soler |
Creative Director | Al Merry |
Business Manager | Kacey Kelley |
Planning Director | Stephane Missier |
Account Director | AMBER MARTIN |
Project Manager | Loes Poot |
Director of Communication and Digital Strategy | Greg White |
Account Manager | Molly Rugg |
Broadcast Producer | Soey Lim |
Account Planner | Jocelyn Reist |
Studio Director | Lizzie Murray |
Designer | Steele Bonus |
Creative Director | Craig Williams |
Junior Planner | Anna Leonte |
Designer | Anna Kiosse |
Designer | José Bernabé |
Production Company | Riff Raff Films |