Title | 30 Years of Stories |
Agency | FCB London |
Campaign | 30 Years of Stories |
Advertiser | The Premier League |
Brand | The Premier League |
Date of First Broadcast/Publication | 2022 / 8 |
Business Sector | Sports Teams, Sports Events |
Philosophy | The Premier League is marking its 30th anniversary this month with a multi-channel campaign thanking fans and highlighting how three decades of unforgettable football have enabled the League to provide a significant level of financial support throughout the game and to communities across England and Wales. The campaign includes digital, cinema and print placements and will showcase the Premier League’s national community programmes, which are delivered by 110 football clubs thanks to Premier League funding. The film highlights the impact the Premier League has made on and off the pitch through the eyes of a young girl, while looking ahead to the next 30 years. The advert includes cameos from former Premier League stars Michael Owen, Jamie Redknapp, Micah Richards and Teddy Sheringham. |
Media Type | Digital |
Length | |
Production Company | Great Guns |
Post Production | Coffee & TV |
Chief Creative Officer | Owen Lee |
Senior Art Director | Greg Harvey |
Copywriter | Mike MacKenzie |
Managing Partner | Helena Georghiou |
Senior Account Director | Jack Steer |
Strategy Director | Tom Lindo |
Creative Producer | Livvy Tidd |
Photographer | Jack Margerison |
Photographer | Theo Cohen |
Director | Ben Brand |
Executive Producer | Laura Gregory |
Executive Producer | Kate Phillips |
Director of Photography (DOP) | Jamie Ackroyd |
Editor | James Demetriou |
Editing Company | Amuse the Butcher |
Post-production Producer | Johnny Fairburn |
Colorist | Simone Cristea |
Sound Designer | Dave Robinson |
Sound Design Company | Creative Outpost |
Design & Animation | Dante Attuoni |
Media Agency | Initiative Media London Limited |