Title | DeepBogusky |
Brief | Technology and creativity are all the hype, but how does one prove to have mastered both?To attract attention of CPB+, Publicis and Droga5, I deepfaked recommendations from their famous leaders, while the legendary Mark Tutssel generously helped me tell this story in the case study. |
Campaign | DeepBogusky |
Advertiser | Andrey Tyukavkin |
Brand | Self-promotion |
Posted | November 2019 |
Business Sector | Advertising & Communication |
Story | How does an unknown CD from the end of the world advertise himself to world's most brilliant creative minds? |
Media Type | Corporate Communication |
Evil deepfaker | Andrey Tyukavkin |
Unsuspecting victim | Alex Bogusky |
Another unsuspecting victim | David Droga |
The most brilliant character | Arthur Sadoun |
A totally real presenter | Mark Tutssel |