| Title | Paris |
| Agency | ROSA PARIS |
| Campaign | Sounds |
| Advertiser | Thalys |
| Brand | Thalys |
| Date of First Broadcast/Publication | 2015 |
| Business Sector | Airlines, Airports, Railways, Bus Lines, Ferries & Cruises |
| Story | May 2015 in France was a bonanza for holidays – 3 out of 4 weekends were holiday weekends! Thalys wanted to activate people to book tickets to visit cities on the Thalys train network.We captured the sound identities of Paris, Brussels and Amsterdam, and integrated them into three outdoor installations. Each city was represented by over 1000 sounds. Each sound had a unique headphone jack.The sounds included overheard conversations, street musicians, language lessons, market sellers, church bells, scam artists routines, and hundreds more. |
| Media Type | Outdoor/Out of Home |
| Chief Creative Officer | Jean-Francois Sacco |
| Chief Creative Officer | Gilles Fichteberg |
| Production Company | Birth Productions |
| Creative Director | Mark Forgan |
| Creative Director | Jamie Standen |
| Copywriter | Lucile Briotet |
| Art Director | Olivier Lafaysse |
| Account Manager | Camille Hemet |
| Sound | Schmooze |
| Managing Director | Delphine Drutel |
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