Title | Ghost Train / Anticipate the Unexpected |
Agency | TBWA\G1 |
Campaign | Ghost Train |
Advertiser | Nissan Motor Corp. |
Brand | Nissan |
Date of First Broadcast/Publication | 2013 / 10 |
Product | Note |
Business Sector | Cars |
Tagline | New Nissan Note. With Safety Shield |
Story | Nissan introduces the Safety Shield technologies for the first time in Europebefore supplying it to the entire Nissan range. The campaign portrays a Nissan Note driving in a very stressful place - a huge futuristic Ghost Train - to show how everyone can remain calm in any driving situation thanks to Nissan technologies. The commercials show a Nissan NOTE driving among various robotic monsters that symbolize different risks. Thanks to the Blind Spot Warning, the Lane Departure Warning and the Moving Object Detection, the driver calmly avoids dangers. The “Safety Shield” technologies - active safety system - provide the driver with enjoyment and confidence. |
Media Type | Television & Cinema |
Length | |
Soundtrack | Evil Eye by Franz Ferdinand |
Maison de production | Soixante Quinze 75 |
Sound Design Company | Kouz Production |
Marketer (Management team) | Gareth Dunsmore |
Marketer (Management team) | Arnaud Charpentier |
Marketer (Management team) | Pietro Cardona |
Marketer (Management team) | Michel Fromentin |
Marketer (Management team) | Gaëlle Devitry |
Marketer (Management team) | Mariana Campelo |
Agency Contribution | TBWA\PARIS |
Production Company | ELSE Prod |
Creative Director | Rudi Anggono |
Creative / Art Direction | Marianne Fonferrier |
Concepteur / rédacteur | Antoine Colin |
Directeur artistique | Ela Tengirsek |
Concepteur / rédacteur | Kiminori Suzuki |
Responsable client | Ewan Veitch |
Responsable client | Nicolas Rocca Serra |
Responsable client | Aurélie Crespo |
Responsable client | Bastien Demnard |
Responsable client | Nathia Kisovec |
Production Manager | Maxime Boiron |
Réalisateur | Carl-Erik Rinsch |
Producer | Virginie Chalard |
Post production | Reunan Rescurio |
Post Production | Home VFX |
Post Production | Mikros Image |
Post production | Eight |
Post production | Recom |
Producteur | Emmanuel Guiraud |
Responsable de la production | Yuki Suga |
Producteur | Brent Spector |
Producteur | Dominik Ferro |
Effets spéciaux | Chris Fieldhouse |
Special Effects / VFX | Nicolas Rey |
Post Production | Anne Ségrettin |
Post Production | Christophe Huchet |
Sound Producer | Benoit Dunaigre |
Sound | Evil Eye - Franz Ferdinand |
Art Buyer | Julie Champin |