| Title | Hondashi Beef Launch |
| Agency | Admerasia, Inc. |
| Campaign | Hondashi Beef Flavor Launch |
| Advertiser | Ajinomoto |
| Brand | Hondashi |
| Posted | December 1999 |
| Product | Hondashi Beef |
| Business Sector | Canned Meat, Sausages |
| Tagline | Umm, Its refreshing. |
| Story | Admerasia's introductory campaign for Ajinomoto's Hondashi Beef, a food seasoning, featured testimonials by Korean celebrity Hye-sun Kim. This point-of-sale poster appeared at popular Korean supermarkets in NY and LA. |
| Media Type | Other Collateral |
| Market | United States |
| Creative Director | Jeff Lin |
| Copywriter | Simon Shin |
| Art Director | TJ Park |
More Work
SEE ALLHondashi Beef Poster (front)
- BRAND:
- Hondashi
- AGENCY:
- Admerasia, Inc.
Indian Concorde
- BRAND:
- MoneyGram International
- AGENCY:
- Admerasia, Inc.
Dollar Bill
- BRAND:
- MoneyGram International
- AGENCY:
- Admerasia, Inc.