What Is Cheil? We are: • A creative agency • An interactive agency • An experiential agency • An international agency But in our heart Cheil is an idea agency What defines an idea agency? Many advertising agencies talk about ideas. Big Ideas. Smart Ideas. Engaging Ideas. We believe that today, an idea must create immediate engagement as well as deliver real and lasting value Put more simply we believe in Ideas that Work.
The Cheil Global Network unites specialisms in brand communications, retail, innovation, social and design. It includes Cheil, The Barbarian Group, BMB, Bravo Asia, iris, McKinney, and One Agency.